Actually more stupid and insensitive than tired. Beaurepairs is having a ‘Change of season’ sale, stating that with the rain falling you’ll need to get new tyres on your car. The graphics are supposed to be a weather map, showing rain falling in different locations. If only you fools. Someone forgot to tell these retailing Einsteins that Australia, especailly the big bit in the middle, is in the grips of the worst drought for a century. Pull your non-creative heads out of yourcollective arses and get into the real world. Rating: F

This is one of the worst ads I’ve seen recently. And by the looks of the actors, they didn’t even want to be in this load of shit either. I bet none of them will add it to their showreels, and I’m guessing the agency and production company won’t either.
The ad is supposed to be an auction, with the lenders bidding for a couple’s mortgage. Problem is, it’s a reverse auction so no one really wants the business. So the take out is this; if you go to Mortgage Choice they’ll find a lender for you who really doesn’t want your business.
Rating: F