This is the most recent incarnation of, “it’s about the journey, not the destination.” Over the years it has been said a thousand different ways by a thousand different people. This is my favourite.
It feels the opposite of goal setting theory but it really isn’t. Goals are about taking a macro view. Process, or journey or whatever you want to call it, is all about the micro. I find the difficulty in having to get through the micro to get to the macro because the macro is where the fun is. Micro is where the work is. And I like fun more than work like everyone. So the challenge is to turn the micro into fun. That’s why I choose the process.